Coffee Crisp

Nestle Canada Inc

 

BRANDING • PACKAGING DESIGN

Coffee Crisp’s redesign clarifies its position as a light snack with layers of crisp wafer and a delicious, coffee-flavored cream inside.  The logo design incorporates the subtle suggestion of a coffee cup with steam, and a creamy pattern was added to the background.  This branding was carried through to its many line extensions.

 

Images courtesy of Polan & Waski LLC

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