Nestle Canada Inc
BRANDING • PACKAGING DESIGN
Coffee Crisp’s redesign clarifies its position as a light snack with layers of crisp wafer and a delicious, coffee-flavored cream inside. The logo design incorporates the subtle suggestion of a coffee cup with steam, and a creamy pattern was added to the background. This branding was carried through to its many line extensions.
Images courtesy of Polan & Waski LLC